Brand Manager

at MAS Holdings

We are MAS Holdings; an innovation focused Company specializing in Intimate apparel, Sports & Activewear in strategic partnership with global brands Victoria's Secret, GAP, Nike, M&S, Adidas, Reebok and Speedo. We operate from eleven countries with over 60,000 people.

MAS Investments (Private) Limited drives the future growth of MAS Holdings through diversification, combining the best practices of private equity investment with experience of a global apparel manufacturing company. Focused on strategic direct investment opportunities in the South Asian region, we expand ourselves across a range of apparel-related opportunities: from the development of regional integrated apparel and fabric parks to retail and outsourced information technology-enabled services.

MAS Brands (Private) Limited is the Strategic Business Unit of MAS Investments, focused on the launch and subsequent marketing of amante, MAS' own brand of lingerie, in Sri Lanka. Our vision and drive to be the category leader within the premium lingerie segment, enables us to understand the evolving needs of the expressive, confident and contemporary Sri Lankan woman. We believe that fine lingerie is the privilege of every woman, and therefore provide tailor-made intimate apparel to fit her unique contour, style and taste.

We are on the lookout for talented individuals for the following rewarding and challenging opportunities;

Brand Manager

You will be responsible in planning and implementing overall local branding activities for the brand amante.

Your responsibilities include:

• Create a clear and comprehensive brand Plan taking into consideration the category dynamics, the vision and objectives of the company as well as the overall brand expectations.
• Lead the planning and implementing of all the brand related activity in a timely manner whilst ensuring the product identified, is kept as an integral part in the brand building and tactical activity.
• Adapting the brand communication to suit the local context, planning the communication platforms with detailed plans in consultation with the team and external partners, for approval of the management.
• Drive and deliver effective implementation of all agreed communication plans (customer and shopper) and activation directed at brand building.

Qualification & Experience:

• A degree in Marketing/Business Management AND/OR equivalent Professional qualification in Marketing such as CIM, SLIM, etc.
• 3-4 years of work experience in a similar capacity ideally in a FMCG environment.
• Excellent Interpersonal, Communication and Presentation skills.
• Analytical skills.
• IT literacy.
• Good interpersonal skills and analytical skills.

Closing Date: 7th July 2014

Send in Your CV to: AmanteSL@masholdings.com

We are an equal opportunity employer and welcome all qualifying candidates to join our team of MAS professionals.

Valid Until: Jul 07, 2014
Categorized Under:
Top Management Jobs